Jeffrey Bourque, Author at Tata

Jeffrey Bourque

  • Jeffrey Bourque
  • Digital Marketing Manager
  • Marketing
For over 25 years, I have built a skill set that includes full marketing and communications expertise with value added to the functions I perform. This includes, but is not limited to advertising, PR, direct mail, direct e-mail & mobile marketing, cataloging, marketing automation, web site development, internet advertising, SEO/SEM, trade show marketing, event planning and marketing, channel marketing, and video/audio productions including podcasts, webinars and youtube. Specialties: Lead/Demand Generation, CRM, Marketing Automation, Account Management, Strategic Direction, Media Planning & Analysis, Industrial & B2B, Copywriting, Project Management, Sales Management, Media Buying & Negotiating, Trade Show Management, E-Media, B2B Advertising & Marketing, Industrial Advertising & Marketing, Catalog Marketing, Channel Marketing, Sales & Marketing Training, and Budgeting/Forecasting/Reconciliating for these functions.

Articles By Jeffrey Bourque

Does PLM Pay? – Calculating ROI for PLM (Part 1)

Here is a scenario familiar to many PLM professionals:- a project is initiated to implement or enhance a PLM system within an organization. All the participants are excited and everybody can clearly see the benefits to processes, collaboration and data security. All the pieces are in place; pricing, implementation schedule, software requirements, training plan – down Read more

  • Jeffrey Bourque
  • Digital Marketing Manager
  • Marketing

Digital Factory Benchmark – a structured approach to assessing your digital manufacturing strategy

Does your organization struggle launch a product into manufacturing? Do you have costly launch cycles that overrun both budget and time? If the answer is yes, you could benefit from a Digital Factory Benchmark. The Digital Factory Benchmark assessment captures the opinions of senior and knowledgeable personnel in your organization on the current state and Read more

  • Jeffrey Bourque
  • Digital Marketing Manager
  • Marketing

Digital Thread Enabling Technologies: Model Based Definition and PMI

Digitalization is a digital process that ties all phases (ideation, realization and utilization) together through a digital thread that has the intelligence of the products and its lifecycle processes and connects to smart devices which can interpret and react to the information. This digitalized innovation environment is what will provide todays’ and the future manufacturers Read more

  • Jeffrey Bourque
  • Digital Marketing Manager
  • Marketing

Machining Benchmark – an assessment of the maturity of your CAM processes

Does your organization rely on creating and using CAM (Computer Aided Machining) programs? Do you have difficulty keeping track of all your CAM data? Do you struggle with quality issues in your machining operation? If the answer is yes, you could benefit from a Machining Benchmark. The Machining Benchmark assessment captures the opinions of senior Read more

  • Jeffrey Bourque
  • Digital Marketing Manager
  • Marketing

Simulation Benchmark – a structured approach to assessing your digital simulation maturity

Does your organization build mutiple prototypes for physical testing and verification? Do you feel that you could leverage more CAE and simulation technology? Is getting simulation results a bottleneck in your engineering process? If the answer is yes, you could benefit from a Simulation Benchmark. The Simulation Benchmark assessment captures the opinions of senior and Read more

  • Jeffrey Bourque
  • Digital Marketing Manager
  • Marketing

TATA TECHNOLOGIES ACHIEVES PLATINUM STATUS WITH DASSAULT SYSTÈMES

TATA TECHNOLOGIES ACHIEVES PLATINUM STATUS WITH DASSAULT SYSTÈMES The engineering software and services company reaffirms Platinum Partner Status for the second year of the Dassault Systèmes’ tiered partnership program. NOVI, MI (February 12, 2019) – Tata Technologies, a leading global provider of engineering software and services, announced today that it has achieved Platinum Status with Read more

  • Jeffrey Bourque
  • Digital Marketing Manager
  • Marketing

Tata Technologies announces appointment of JK Gupta as the new Chief Financial Officer

  Pune, September 21, 2017 – Tata Technologies, a leading global provider of engineering services and manufacturing enterprise IT, today announced the appointment of JK Gupta as its new Chief Financial Officer. In this role, he will be responsible for corporate finance, strategy and business planning for Tata Technologies. Speaking on the occasion, Warren Harris, Read more

  • Jeffrey Bourque
  • Digital Marketing Manager
  • Marketing

“The Manufacturer’s Secret Weapon to Win the War for Talent”

“People are the most valuable resource any organization has, and finding the right talent can be a significant challenge in today’s candidate-driven market. The most sought-after skill sets and well-rounded, experienced employees can be hard to find, but the most successful manufacturers are approaching talent cultivation proactively, in lieu of reacting to an immediate growth- or project-driven need.”

  • Jeffrey Bourque
  • Digital Marketing Manager
  • Marketing