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How automakers can use AI, ML to gauge customer sentiment



At Tata Technologies’ Experience Centre, we are leveraging cutting-edge tools and technologies to design customer-centric solutions that enable a virtual, end-to-end customer journey.

Augmented Reality (AR), Virtual Reality (VR), Artificial Intelligence (AI), and Machine Learning (ML) are the cornerstones of our approach, enabling us to understand customer emotions, fine-tune product configurations through AI-aided lead scoring, execute real-time campaigns, and offer recommendations for post-sales needs. These solutions empower automakers to maintain a competitive edge in the dynamic business world.

This article is published by Autocar professional

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